{"id":16,"date":"2025-03-27T15:03:27","date_gmt":"2025-03-27T14:03:27","guid":{"rendered":"https:\/\/www.audox.es\/activecampaign\/blog\/activecampaign-custom-fields\/"},"modified":"2026-04-26T00:02:08","modified_gmt":"2026-04-25T22:02:08","slug":"activecampaign-custom-fields","status":"publish","type":"post","link":"https:\/\/www.audox.es\/activecampaign\/blog\/activecampaign-custom-fields\/","title":{"rendered":"Activecampaign Custom Fields"},"content":{"rendered":"<h2>\u00bfQu\u00e9 son los campos personalizados en ActiveCampaign?<\/h2>\n<p>Los <strong>campos personalizados en ActiveCampaign<\/strong> son una herramienta invaluable para personalizar tus campa\u00f1as de marketing. Te permiten almacenar informaci\u00f3n adicional sobre tus contactos, lo que facilita la segmentaci\u00f3n y personalizaci\u00f3n de tus mensajes de correo electr\u00f3nico.<\/p>\n<h3>Ventajas de utilizar campos personalizados<\/h3>\n<ul>\n<li>\n<strong>Segmentaci\u00f3n precisa:<\/strong> Divide tu lista de contactos en grupos m\u00e1s espec\u00edficos para enviar mensajes m\u00e1s relevantes.<\/li>\n<li>\n<strong>Personalizaci\u00f3n avanzada:<\/strong> Utiliza la informaci\u00f3n de los campos personalizados para hacer que cada correo electr\u00f3nico sea \u00fanico y personal.<\/li>\n<li>\n<strong>Automatizaci\u00f3n eficiente:<\/strong> Crea flujos de trabajo automatizados basados en los valores de los campos personalizados.<\/li>\n<\/ul>\n<h2>\u00bfC\u00f3mo configurar los campos personalizados en ActiveCampaign?<\/h2>\n<p>Configurar campos personalizados en ActiveCampaign es un proceso sencillo, pero cr\u00edtico para maximizar los beneficios de tus campa\u00f1as. A continuaci\u00f3n, te mostramos c\u00f3mo hacerlo:<\/p>\n<ol>\n<li>Accede a tu cuenta de ActiveCampaign y dir\u00edgete a la secci\u00f3n de <em>Contactos<\/em>.<\/li>\n<li>Selecciona <em>Campos personalizados<\/em> y elige crear uno nuevo.<\/li>\n<li>Define el tipo de dato que necesitas (texto, n\u00famero, fecha, etc.) y as\u00edgnale un nombre relevante.<\/li>\n<li>Guarda el nuevo campo y comienza a utilizarlo en tus campa\u00f1as y automatizaciones.<\/li>\n<\/ol>\n<h2>\u00bfPor qu\u00e9 elegir a Audox para ayudarte con ActiveCampaign?<\/h2>\n<p>En <a href=\"https:\/\/www.audox.es\">Audox<\/a>, contamos con la experiencia y el conocimiento necesarios para optimizar el uso de campos personalizados en ActiveCampaign, adapt\u00e1ndolo a las necesidades espec\u00edficas de tu negocio. Nuestra experiencia te permite:<\/p>\n<ul>\n<li>\n<strong>Optimizar tus campa\u00f1as:<\/strong> Ayudamos a segmentar y personalizar tus campa\u00f1as para obtener mejores resultados.<\/li>\n<li>\n<strong>Asesor\u00eda personalizada:<\/strong> Te ofrecemos soluciones adaptadas a tu industria y tipo de cliente.<\/li>\n<li>\n<strong>Soporte t\u00e9cnico experto:<\/strong> Resolvemos tus dudas y problemas t\u00e9cnicos de forma r\u00e1pida y eficiente.<\/li>\n<\/ul>\n<p>\u00a1Contacta con nosotros hoy mismo para llevar tus campa\u00f1as de email marketing al siguiente nivel!<\/p>\n<div class=\"custom-faq-section\"><h2>Preguntas y Respuestas Frecuentes<\/h2><div class=\"faq-item\" style=\"margin-bottom: 20px;\"><h3>\u00bfQu\u00e9 es un campo personalizado en ActiveCampaign?<\/h3><p>Un campo personalizado en ActiveCampaign es un dato adicional que puedes almacenar sobre tus contactos para personalizar y segmentar tus campa\u00f1as de marketing.<\/p><\/div><div class=\"faq-item\" style=\"margin-bottom: 20px;\"><h3>\u00bfPor qu\u00e9 deber\u00eda usar campos personalizados?<\/h3><p>Los campos personalizados permiten una segmentaci\u00f3n m\u00e1s precisa, personalizaci\u00f3n avanzada de mensajes y automatizaciones m\u00e1s eficientes.<\/p><\/div><div class=\"faq-item\" style=\"margin-bottom: 20px;\"><h3>\u00bfC\u00f3mo me ayuda Audox?<\/h3><p>Audox ofrece asesor\u00eda y soporte t\u00e9cnico para configurar y optimizar los campos personalizados en ActiveCampaign, mejorando as\u00ed tus campa\u00f1as de marketing.<\/p><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Descubre c\u00f3mo Audox puede optimizar el uso de campos personalizados en ActiveCampaign para mejorar tus campa\u00f1as de marketing.<\/p>\n<div class=\"read-more\"><a href=\"https:\/\/www.audox.es\/activecampaign\/blog\/activecampaign-custom-fields\/\">Leer m\u00e1s \u203a<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-16","post","type-post","status-publish","format-standard","hentry","category-sin-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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